Revitalizing the West End

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The City of Sierra Vista is working on a long envisioned project--creating a downtown environment!

A section of West Fry Boulevard and North Garden Avenue has been redesigned using a "complete streets" approach that builds a road that meets the needs of motorized vehicles, bicyclists, and pedestrians alike. A complete street also incorporates public-friendly amenities (like benches, gathering areas, and lighting) that will enhance the business district.

Now construction is getting underway on Phase One of the Fry Boulevard and Garden Avenue Improvement Project. This moves forward the redevelopment vision for a town center--a top desire of local residents that

The City of Sierra Vista is working on a long envisioned project--creating a downtown environment!

A section of West Fry Boulevard and North Garden Avenue has been redesigned using a "complete streets" approach that builds a road that meets the needs of motorized vehicles, bicyclists, and pedestrians alike. A complete street also incorporates public-friendly amenities (like benches, gathering areas, and lighting) that will enhance the business district.

Now construction is getting underway on Phase One of the Fry Boulevard and Garden Avenue Improvement Project. This moves forward the redevelopment vision for a town center--a top desire of local residents that was expressed during "Dream Your City," becoming the foundation for part of the Vista 2030: General Plan.

Phase One of the project brings major changes to the commercial corridor along Fry Boulevard between North Garden Avenue and Carmichael Avenue, and along North Garden Avenue between Fry Boulevard and Whitton Street. Two-way traffic and access to all businesses will be maintained throughout the project. Residents are encouraged to continue patronizing businesses in the project area throughout construction. Commuters traveling through the area should expect some delays and are advised to use an alternate route when possible.


Ask us!

Do you have a question about the West Fry/North Garden Redevelopment project? Please ask!

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    How will this impact Vista Transit?

    Miranda Allison Young asked 4 months ago

    Only the Orange and Red Vista Transit routes travel along West Fry and North Garden, and there is currently only one Transit stop in the redevelopment area, on North Garden.  Motorists, including Vista Transit buses, will still be able to drive along both roadways during construction. The stop on North Garden may be temporarily relocated during construction, and the City will be sure to announce any changes as far in advance as possible.

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    Also, has Sierra Vista considered aesthetic limitations or guidelines throughout the town? Perhaps encouraging businesses to keep to a Southwest color pallete or style would be unifying or attractive. Certain murals and paint colors along Fry are quite detracting. Fry, near Fort Huachuca, seems to provide the first impression to visitors to Sierra Vista.

    Megan asked 5 months ago

    The City has enacted an architecture and design review process for new commercial buildings and exterior façade modifications that require a building permit.  Exterior walls and roofs are required to use muted and earth tone colors with a light reflectance value of 50% or less.  Bright colors may be used for accents.  For more specifics on other design requirements, you can view this section of Code here:  https://codelibrary.amlegal.com/codes/sierravista/latest/sierravista_az/0-0-0-20683

    Public artwork/murals placed on existing buildings on private property do not require a permit and therefore are not regulated by the City. 

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    Has the city considered implementing a moratorium on new commercial construction until much of the empty space (on Fry) becomes occupied? Or incentives?

    Megan asked 5 months ago

    Implementing a moratorium on new commercial development that is tied to the vacancy rate has not been considered by the City and is prevented by state law.  ARS 9-463.06 provides standards and limitations for enactment of moratoriums that reserve their use for situations involving a shortage of available infrastructure or public facilities: https://www.azleg.gov/viewdocument/?docName=https://www.azleg.gov/ars/9/00463-06.htm

    The City has indeed used an array of incentives to attract private interest and investment to the West End. This has been a major focus in recent years. These programs offer expedited permitting, waivers to plan review and permit fees, measured relief from certain development code provisions and from separation requirements for alcoholic beverage establishments. The City has also designated a section of the West End as a redevelopment area. This designation enables the City to provide matching grant assistance toward fixing up older properties to meet code and improve their appearance and functionality. This grant program has been used by several property owners to improve their sites in the West End. You can learn more in the cover story of the Summer 2020 issue of our print newsletter “Vistas” available here: http://docserve.sierravistaaz.gov/Home/Vistas%20Archive/2020%20June-July%20Summer%20Issue.pdf